one more import issue

I am importing a text file with '~' column delimiter and my text has in the file has some format.If i import the data into the sql table all the text is appearing in one line by missing the formart.

(here is the sample data.
empid~empname~emp_txt*
1~jjjj~kkkgkhfdhg
hhhghg
hoghodshgohdsoiahgfhoghojhqgh*
2~3333~gdskhkgjh
ghfdgh
fkjhbdskjhkghdghah*

)

IF i import the above data into a table with emp_txt as text data type
i am getting
kkkgkhfdhg
hhhghg
hoghodshgohdsoiahgfhoghojhqgh
all in one row like:kkkgkhfdhg hhhghg hoghodshgohdsoiahgfhoghojhqgh.But i should get it same as in the notepad.
for that i have changed the datatype of the emp_text column as image in my database.
But when i change the datatype my DTS is giving the following error:

Error at Destination for Row number 1. Errors encountered so far in this task: 1.
Insert error,Column3('emp_text',DBTYPE_BYTES),status 2: Error converting value.
Invalid character value for cast specification.In the format file also specify asterisk (*) as a row separator.